I often wonder if the Nike Craft General Purpose Shoe was intended to be an immersive art piece by Tom Sachs.

You know Tom Sachs makes art, and some mind blowing furniture, and his Mars Yard shoe with Nike is amongst the most sought-after grails. So when he announced he was going to release a slew of “BORING” sneakers, and they get all the hype, it makes me wonder if it was his way of developing an immersive art experience or live “installation” if you want to call it that.

Before we dive into the sneaker itself, here’s the review from my YouTube channel:

The Tom Sachs General Purpose Shoe debuted back in June, in a grey/gum/blue colorway. On the second pair’s release (the one you see here) I managed to snag one from Concepts Dubai. The pair came in women’s sizing, and I was also told that going half a size down made sense. Which is why, against the usual UK 8, I got this pair in a UK 7.5.

Outfit:

Tee – Rhuigi RHU Jersey Polo
Shorts – Nike Nylon Shorts
Socks – 5THEWAY 
Shoulder Bag – Carhartt WIP

The intention of the General Purpose Shoe is to not make it stand out, apparently. Tom Sachs did not want the stand-out feature about the consumer to be the shoe. It was meant to encourage having this one pair that you could wear everywhere and beat to the ground. Subsequently, replacing it with another boring pair of the Nike Craft General Purpose Shoe.

What’s a shocker though, is that whilst being marketed as a boring shoe, the pair sold out upon release. The pair now sells at a (slight) premium on resale websites.

What are your thoughts on the Tom Sachs X Nike Craft General Purpose Shoe?

Images shot on iPhone. Follow me on Instagram here.